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Gifts You Pick

Jennifer M. Varney

Gifts You Pick offers unique and custom designed gifts for every occasion.This is an online community that welcomes artists and crafters to display their unique and customized work. It fulfills a much needed space for collaboration with end users (consumers) on individual projects, and commissions. Gifts You Pick connect people looking to buy unique gifts with artists who make custom crafted products.

Through Triad Startup Lab, Jennifer has developed a MVP model for her web based platform and is now working on a second generation MVP. She formulated and compared a subscription based vs commission based sales structure that identified a sustainable and profitable business model.

Written by Allen Schiffman